Ever since Tim Hortons insulted Canadian workers last week, their corporate executives have gone into hiding. They ripped up an ad contract with a pipeline company called Enbridge — suggesting that Canadians who work in oil and gas aren’t good enough for them. But then they wouldn’t defend their decision, or even explain it.
An apology? No chance. They went silent. Even as tens of thousands of their loyal customers asked, “why do you disrespect me?”
So I drove to the Tim Hortons head office in Oakville — armed with a petition signed by more than 8,500 Canadians demanding an apology from Tim Hortons.
At first, the executives refused to come down. They pretended they weren’t there. Then they pretended they weren’t available.
Fine — I just sat and waited. And waited. And when they realized I wasn’t going anywhere, the president of Tim Hortons Canada himself, David Clanachan, finally came down.
And the first thing he said to me was: he wouldn’t talk to me unless I turned off the camera!
Well, what do you think I did? Click here for a sneak preview.
I’ll show you the whole thing, tonight at 8 p.m. ET, 6 p.m. MT on TheRebel.media. Tune in — if you were mad at Tim Hortons before, you’ll be positively furious now.
P.S. Close to 10,000 Canadians have already signed our petition already at www.BoycottTims.ca. And we’ve raised enough funds to run more than 400 radio ads on these stations: Timmins 1710 AM; Timmins 102.3 FM; Temagami 92.1 FM; Toronto (Etobicoke) 101.7 FM; Smooth Rock Falls 101.9 FM; Kapuskasing 92.3 FM; Kirkland Lake 99.5 FM; Hearst 95.5 FM; Chapleau 92.7 FM. And the good folks at Genzel Family Media are running our ads for free, in Brantford and Hamilton.
P.P.S. If you haven’t signed the petition yet, please do by clicking here. You can also click here to chip in to help us buy radio ads too!
P.P.P.S. And don’t forget to click back tonight to TheRebel.media at 8 p.m. ET, 6 p.m. MT, to watch the video of my conversation with the Tim’s CEO!